Monday, October 09, 2017
Headlines - and giving them a head start
Every year when I'm prepping for a module on news production, I end up seeking howlers to put in front of students to demonstrate the pitfalls they'll face. In the old days when subs desks were places to aspire to they were hard to come by and, rather than resort to the timeless classics, I'd have to make them up. As I did on Friday when showing undergrads at Westminster how Jacuzzi would probably sue if a generic headline named a no-brand spa bath as one of theirs as being faulty or how car crash with no injuries cannot be carnage. the decapitated head. Note to students. Head in Latin is caput. To decapitate means to cut off the head. You can decapitate a body, not a head. Take a bow, the Telegraph, Independent and Time for noting the head had been severed. Ironically, one of the things I always tell students at the start of these classes is this – read the papers. All of them. All the time. It's the only way the styles will become familiar and you'll get into good habits.