Puff and be damned
Should Journalism students be taught how to write press releases? Teachers at Highbury College in Portsmouth think so. As well as commendably giving them patches to cover around town and encouraging them to find exclusives, they are now being given the chance to learn new skills in a project run in conjunction with the campus marketing department.
Apparently, the marketing people feel it will give them an advantage when it comes to finding jobs. I’m not sure what advantage that would be – or what jobs they’re thinking of - but I can’t help feeling the future of journalism would be best served if they maintained a healthy distance.