Monday, May 11, 2009

Good Morning, here's the bill

GMTV, my morning favourite, have done it again. This morning they flew two presenters and a film crew all the way to Monte Carlo launch their Win £100,000 competition.

“What better place?” they asked as they stood on the deck of the boat emblazoned with banners announcing the OK!-sponsored competition. Indeed. But why did the viewer not get a single image of this “millionaire’s playground”?

Close-ups, side of the boat, cartoon cutaways of Jenni Falconer wondering how the cash would change her life, but no Monte Carlo. Just the odd snatch of blue sky.

Glad I’m not signing off the eccies.